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Are You Building Borg? Why Training Patient Partners Isn't Usually the Answer

There's a seductive appeal to rules, standards, coded language and hierarchy in healthcare and there's an intense love of protocols, best practices, evidence-based guidelines. And hey, I'm not here to say they aren't important a lot of the time.


At their best they save lives. They create consistency. And they help untangle some of the serious complexities of well, a tangled web of touchpoints, people and services.

Then, after decades of stuffing patient needs and preferences in the back corner, healthcare decided to engage and put patients at the "centre" of everything.


But did it really? Or is it just asking patients to the table to convince them that assimilation to healthcare's historically paternal (if not patriarchal) way of doing things is the only answer?

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The Borg Problem


Though I'm more of an old-school Trekkie, I did catch Star Trek: The Next Generation a few times in university. In it the Borg are an alien species collective where everyone thinks with one central brain. Their mantra? "We are Borg. You will be assimilated. Your biological and technological distinctiveness will be added to our own. Your culture will adapt to service us. Resistance is futile". 


That's what I've felt when I've been part of certain (and not all) engagements where I've witnessed well-meaning health leaders do exactly this with patient and caregiver partners.


Instead of teaching their staff to use plain language, and full descriptors they teach patients and caregivers to learn all the acronyms and "elevate" their vocabulary.


Instead of educating their staff about how to thoughtfully present to patients and caregivers and ask better, more targeted questions, they provide "learning opportunities" to partners so they can be better advocates and contributors.

Participants are trained with such rigid scripts and frameworks that these partners emerge sounding less like themselves and more like institutional spokespeople. They've learned the approved language, which stories are "on message," and what feedback will actually be heard.


In other words, they've been assimilated. Because honestly, resistance is kind of futile.


When Resistance Becomes Listlessness


In my own experience as a patient partner, I felt this pressure acutely. I came with raw, lived experience—the frustration of fragmented care, navigating countless doctors over a seven-year journey to diagnosis of a serious but totally treatable diagnosis. Small indignities that compound into major barriers.


That didn't mean I showed up ready for a fight--quite the opposite. As someone who had worked in healthcare--and in our own organization's patient and family engagement--I knew best practice. I understood how important it was to prepare staff and to find that vital balance between the lived experience at the table and the often non-linear journey to building trust and gathering meaningful input.


But the groups "learning" goals that aimed to smooth away rough edges started to feel like sandpaper.


I started asking questions about the "learning" staff were getting to interact with patient partners and was met with awkward silence and an uneasy smile.


In one feedback loop to the group, someone noted, "Pam is very passionate about this."


If you're a woman, then you already know this is code for "too much."


And that's when I realized it: I would NOT assimilate.


I didn't quit immediately (though I did eventually) but I started to self-censor, sit back on mute and stop contributing in a meaningful way--even though I had ample experience, insights and knowledge. What was the point when the hidden goal was to turn patients into better partners instead of actually doing the much harder work of reorienting the system to serve patients better. To simplify intricacies and tangled webs, to communicate their knowledge into everyday language that almost anyone could understand.


I mean does a "system navigator" really change the system or just enable a series of disparate, siloed parts to sputter on indefinitely?


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Mission Unaccomplished?


Patient and caregiver engagement's purpose is to bring perspectives to the table that don't already exist in the room. When we train those partners to think and communicate like existing stakeholders, we've defeated their entire reason for being there.


You don't need another voice saying what clinicians and administrators already believe. You DO need the voice that makes everyone uncomfortable because it exposes blind spots.


That story that doesn't fit neatly into your improvement framework? That feedback challenges your basic assumptions and isn't a roadblock, it's a door leading to a better path.


Diversity of thought isn't about having different types of people in the room so you can get them all to assimilate and look at the challenge with the lens you've instilled in them: it's about preserving different types of thinking so that you're able to uncover a picture you wouldn't be able to view otherwise.


The Uncomfortable Truth


If you really want to co-design with patients and caregivers, you need to be prepared for their insights to disrupt the status quo. If your patient partners are making everyone comfortable, if they're reinforcing existing plans rather than challenging them, if they've learned to speak your language instead of forcing you to understand theirs, you haven't engaged patients. You've just expanded your staff without adding them to payroll (and that's another blog post because you should always be compensating partners!).


Preserving the true voices of patients and caregivers is a messy business. It's uncomfortable and usually not entirely a linear journey. Sometimes means sitting with anger that has nowhere to go. It means hearing about problems you don't know how to fix. It means accepting that some patient experiences are definitely going to conflict with your operational realities, and there's no easy resolution.


But this "messiness" is, in many ways, the entire point. Healthcare is really good at running smoothly for everyone except patients. The patient perspective is a challenging one because, as patients, we experience the failures and successes of the system on a deeply personal level.


When a patient partner tells you something that doesn't fit your framework, that's not a problem—it's the insight you've engaged them for.


What Does the Borg Assimilation Look Like?


  • Uniform training that teaches patients the "right way" to give feedback, prioritizing organizational comfort over authentic truth-telling.

  • Professional patient partners who become so invested in the system they start thinking like insiders and are prepared to protect the status quo. They might be heard saying, "well our job is not to question that."

  • Too much head nodding and rubber stamping and not enough inquiry and discussion.

  • "Lazy" presenting from staff. For me this means academic presentations that have NOT been modified/simplified into plain language and NOT asking pointed patient/caregiver-specific questions to glean important information.

  • Approved narratives where certain stories are welcomed (inspirational, grateful) while others are quietly discouraged (angry, systemic, unresolved).

  • Jargon adoption as a badge of belonging—patients who speak fluently in healthcare acronyms have learned the culture, but have they lost their essential perspective?


A Different Approach

What if instead of training patient partners to fit our systems, we trained ourselves to receive what they're offering?


What if the onus was on the facilitators, the service providers, the system designers to ask better questions? To get comfortable with discomfort? To recognize that discomfort means we're actually on the right path?


Real patient engagement needs:


  • Context, not conditioning. Help partners understand how the system works, but don't tell them how to think about it.

  • Permission to get "real." Encourage partners to bring their authentic voice, even when it stings. Model receptiveness to difficult feedback.

  • Diversity of thought and experience. I know recruitment of a broad range of patients and caregivers can sometimes be a real struggle, but do your best to enlist people from different ethnicities, abilities, identities and experiences so you don't end up with a myopic view of a challenge and instead create as full a picture as possible.

  • Different pathways to contribution. Some people thrive in committees. Others contribute best through written feedback or design sessions. Don't force everyone through the same model. Figure out what works best for the person and engage accordingly.

  • People to be paid--for their time, for their parking and/or transportation and, if needed for respite to be involved in any activity for them to be a part of. You would pay an "expert" to come in and do an assessment of your IT system, so why would it be any different for a lived experience expert? Old thinking purported that patients and caregivers who were compensated would feel pressured to please. New thinking is that payment signals the VALUE of their contribution. Besides, because you're going to set up your engagement in a non-Borg way, you'll encourage trust, honesty and transparency from the get-go.

  • A willingness to change. Measure success not by how smoothly meetings run, but by whether patient input actually changed decisions, redirected resources, or prevented harm.

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Healthcare doesn't need more people who think alike. It needs the productive discomfort that comes from genuinely different perspectives colliding—and the humility to be changed by what patients have been trying to tell us all along.


Ready to Do Patient Engagement Differently?


My experience in healthcare facilitation AND as a patient partner give me a unique perspective that helps to design meaningful partnerships that value diversity of experience, thought, and perspective—where the hard work falls on me and you to create safe spaces where patient and caregivers' authentic voices can be heard and acted upon.


Because getting comfortable with discomfort isn't a problem to solve. It's a sign you're finally listening!


Let's discuss how Big Eye Innovation can elevate the experience and impact of patient and caregiver engagement for your team.

 
 
 

© 2025 by BigEye Innovation

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